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Summary of Blue Ocean Shift

Contemporary literatureBusiness Management
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SUMMARY
The must-read summary of W. Chan Kim's book: "Blue Ocean Shift".   NEW YORK TIMES BESTSELLER #1 WALL STREET JOURNAL BESTSELLER USA TODAY BESTSELLER BLUE OCEAN SHIFT is the essential follow up to Blue Ocean Strategy, the classic and 3.6 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne. Added- value of this summary:   • Save time  • Understand the key lessons in personal change • Expand on your motivation   To learn more, read “Blue Ocean Shift”.  With battle-tested lessons learned from successes and failures in the field, BLUE OCEAN SHIFT is critical reading for leaders, managers, and entrepreneurs alike. You'll learn what works, what doesn't, and how to avoid the pitfalls along the way. This book will empower you to succeed as you embark on your own blue ocean journey. BLUE OCEAN SHIFT is indispensable for anyone committed to building a compelling future.

BOOK DETAILS

PUBLISHER
EDITION
© 2019
TYPE
eBook
ISBN
9788829502158
LANGUAGE
English
PAGES
-
KEYWORDS
MOJOS
Mojoed by Rekhaa
rekhaa
Rekhaa
16 October, 2018 at 5:55
Creating a market is what Blue Ocean Shift Strategy is all about rather than competing in a market. One amongst the best sellers at Wall Street journal for creating best marketing strategies.
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